The heritage between today’s Bell & Ross watches and their glorious predecessors is strong. So, when Bell & Ross decided to launch a watch collection in 2009 highlighting the key eras in aviation history, what name could be more apt than Heritage? The distinctive feature of the BR Heritage collection is that it unifies its models, of varied forms and functions, around a common concept. Square, round, three-hand or chronograph, they all share the characteristic of expressing the passage of time through colors and a patina that give them a vintage look.